Beware piranhas and crocodiles
Even in a small pond, you’ll find many predators. The same applies to digital marketing and SEO. Be wary of the swarms of piranhas. They can help you rank for meaningless keywords, and create really impressive looking charts and graphs. But they don’t have the background or resources to help you truly grow.
On the other hand, you’ve got crocodiles. They were around long before the digital world, but they haven’t adapted. They usually put one agent on hundreds of jobs. That agent will often run automated scripts that can create a huge mess, causing long-term damage.
Both creatures prey on your digital ignorance. Neither has your interests at heart.
We’ve helped a variety of organizations to build, launch, grow, and achieve goals.
Start with strategy
Every project we take starts with gaining an understanding of how your business ticks. We need to take the time to find out how you’re positioned, what problems you are facing, who your users are, and what their behaviors and pain points are.
We need to know all this before we start so we can present solutions that truly move you toward your goals. We aren’t interested in ticking arbitrary boxes by doing work that doesn’t move the needle.
You probably already have a solution in mind, and we’re excited to hear your ideas. We see a lot of wasted money and effort in this industry. A strategy first approach allows you to aim before you fire.